TIA Releases Study Examining Impact of COVID-19 Pandemic on ICT Business Operations

Arlington, VA (September 30, 2021) – The Telecommunications Industry Association—the trusted industry association for the connected world—today published the results of an industry study that examined the impact the Covid-19 pandemic has had on organizational operations in the information communications technology (ICT) industry. A survey of industry executives from 114 organizations and 10 countries around the world was conducted over a 2-month period and collected both measurable data and anecdotal evidence from industry leaders.

The goal of the survey was to identify the evolving challenges and new opportunities for the industry to address. To conduct the study, TIA partnered with Metrinomics, a Berlin-based consulting and services firm, which developed an online tool where industry executives could safely provide both qualitative and quantitative insights to identify trends and commonalities.

“Our members, and the ICT industry as a whole, have encountered major shifts throughout their business operations as they adapted to the evolving market conditions brought on by the global pandemic,” said TIA CEO, David Stehlin. “Business performance improvement is a significant part of our service offering and we set out to help our members better understand the emerging challenges by analyzing data on global business priorities over three time periods—pre-pandemic, during the pandemic, and outlook for post-pandemic.”

The study found that the traditional business concerns of ICT industry organizations led by sales and revenue have been surpassed by new challenges of employee satisfaction, supplier relations and adapting to new buying patterns of customers. These issues have, for now, become the top priorities for ICT organizations.

To download TIA’s FREE Industry Transformation Study, CLICK HERE