The TIA QuEST Forum Customer Journey Working Group (CJWG):
- Optimizes the customer journey for business success focusing on customer experience, digitization and service orchestration
- Systemically collects and analyzes feedback and integrates the customer into the corporate processes as a corrective element using the Wireless Customer Experience (WCX)
Wireless Customer Experience (WCX)
Measures value-creating items in the network, combining subjective user data based on real customer feedback with objective (technical) data to strategically model optimal value, providing the information needed to adapt services.